Alewya Demmisse – Purpose and Perspective – First Issue

Ph: Erik Tanner
Stylist: Liz Cabral
Hair: Michael Silva
Makeup: Carolina Dali
Interview Link:



Meet Alewya Demmisse, the inspired and self-aware model and artist who helped us bring Monique’s Pean’s treasures to life.


When it comes to purpose, it’s about embodying what you are in that one moment. Sounds like a small thing but it’s so big to be honest about who you are in that moment. It changes, constantly, and I act according to how I feel.


I’ve lived five hundred lives in twenty-three years. My family is refugee from Ethiopia, my mom traveled from Ethiopia to Kenya where she had my brother, then Saudi Arabia where I was born, then London where we climbed out of asylum. In London, there was always a clash between my life at school and when I came home at night to my traditional parents. My father is Muslim and I grew up Muslim, but I didn’t fit in to my father’s ideals. Him and I always butted heads about what it was to be a girl. I was very much in my own spirit, but I wasn’t always comfortable with it so I would resist and fight everyone and everything.


Modeling came to me, I never thought about it at all. I didn’t think I could do it. At 19 I was meant to go to university and study math and philosophy, but I genuinely didn’t want to do any of that. I dropped out after two months, I went to an agency they signed me on the spot. From that moment on, my spiritual awakening started. Modeling was a battle in the beginning, I didn’t know what it meant or what it was, battling people’s perceptions of me. Now it’s easier because I know that this is why I’m here. I know myself better and I know the people I’m working with.


My spirit guides my art, it’s being channeled, I’m in a meditative state when the pen moves, I start with the head and my pen moves, on, I just flow. It takes me two minutes to complete a sketch. My art has literally taught me everything about my spirit. It’s my purpose.


I don’t go there, it’s just one of those things. I just hope to get to a place where I’m always aligned. I think anything is possible, I just want to be at total peace. I think it’s strange that we perceive good food, time, peace, as a luxury. Why are these natural things a luxury and the man- made stuff we get from the factory Is the norm?